With data from over 2,000 of our automotive dealership ad campaigns and insights from Google, use these tips and tactics to amp up your digital advertising strategy and outsell the competition this holiday season.
How to tailor your ad copy and geotargeting to capture in-market, holiday shoppers
Why diversifying your strategy to different ad channels during the holiday season is so effective
With more shoppers in-market during the holiday season, dealers who don’t make a smart seasonal digital advertising strategy will get left behind. Develop a smart seasonal ad strategy and you’ll also start off 2020 on the right foot.
Digital Solutions Director, Adpearance
51% of upcoming new car purchasers say they plan to buy around a sales event.
Source: Google Consumer Survey
For offers & sales events in November and December